Partridge India Presents 5 Reasons Why Indian Authors Self-Publish

Partridge India was recently introduced by Penguin Books India to offer the country’s writers even more opportunities to share their stories with the world. Established as India’s premier publisher, Penguin’s library features many of Indian literature’s most significant contributors, including Booker Prize-winners Arundhati Roy and Kiran Desai.

So to help Partridge India better explain the advantages of self-publishing, we turned to the very best source we could think of; Indian self-published authors. We invited authors to share their personal experiences and advice with Indian writers considering self-publishing their works. Their fascinating articles can be found on the Partridge India Blog.

Here are 5 of our favourite reasons why our guest authors chose to self-publish their books.

Self-publishing with Partridge India means you get your book released faster.

Amitabh Sengupta was inspired by his eleven years as a teacher in Africa. He learned a whole new approach to art that led him to conduct research into Indian folk art upon his return to his home town of Kolkata. He soon discovered India’s Potuas who, similar to Africa’s Griots, are travelling bards and storytellers who link the past and present with their tales relayed through various mediums. India’s Potuas use paintings and visual artistic expression, whereas Africa’s Griots use song and auditory cues.

Sengupta’s research and passion resulted in his book, Scroll Paintings of Bengal. After a long search he found an India-based publisher who agreed to publish his book.

Five long years later his book was still not published.

Determined to see his work in print, and with little likelihood of it happening through the traditional avenue, he turned to self-publishing. His decision was based on 3 counts.

First: “I did not want to carry on endlessly with the present situation, waiting for the Indian Publisher to print as my mind was fully involved with next writing.”

Second: “My computer was a safe haven, loaded with all materials of the new version: texts, collections of scrolls, which were re-photographed and scanned. So there would be no chance of losing materials when copies of files were to be e-mailed.”

Third: “I found the cost of producing a book in India, my book, with fifty colour plates and nearly two hundred pages of text would be far more expensive. So I decided to go ahead with [self-publishing].”

The result: “The book was printed, indeed, as they promised, in three months.”

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